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Through the Bird-Friendly Maple program, ̽����ѡ supports producers who are committed to managing their sugarbush (a forest stand from which sap is harvested  to produce maple syrup) in ways that benefit nesting and migratory birds.

The majority of forest-dependent birds – whose populations have dropped by over 25 percent in the last 50 years – inhabit privately owned land. This is where we scale our impact.

Maple producers voluntarily enroll in our program, and when they agree to implementing practices to improve habitat for birds as well as overall forest health, they earn ̽����ѡ’s public recognition.

Consumers with an appetite for conservation should look for maple syrup containers with the Scarlet Tanager “seal of approval” indicating that the syrup comes from a sugarbush that is intentionally managed for birds and biodiversity.